What’s your ‘why‘?
That’s a big question. And one that many cancer patients are likely probably facing as they meet cancer head-on.
You know…the deep-down reasons for wanting to get better. Maybe it’s your family, or the dreams you want to pursue, or that trip you want to take, or the granddaughter you want to meet, or that wedding you want to attend.
The things that motivate you to keep trying, to keep fighting, to keep pursuing better treatment options.
Despite all the challenges and fear and heartache and rollercoaster emotional ups and downs.
Just as anyone facing a life-threatening illness is faced with these big existential q’s…
So, too, are the professionals who devote their lives to medicine.
Why do doctors and medical scientists devote their lives to saving others?
Alex Rolland, our Chief Research Scientist, has his own story of what drove him to dedicate his life to helping people to beat cancer.
You can hear Alex talk about his own journey in cancer care, and why he’s so passionate about helping cancer patients, in this video.
Watch cancer expert Alex Rolland share his story
Watch here ⬇️
He studied and studied and studied some more. And while he was studying, he also worked directly with cancer patients on the front lines, everyday, asking them about their experience and figuring out how to make it better.
From a young age, Alex saw many of his loved ones getting cancer and then passing away. It broke his heart.
And, being a born & bred scientist, it also caused him to question – deeply – what the medical system could do to improve cancer patients’ lives and survival rates.
Alex Rolland’s cancer care journey
Alex has been working in the field of personalized cancer medicine (aka precision oncology) for decades…long before it started to enter the medical mainstream.
And while precision oncology slowly becomes more integrated in the Canadian public healthcare system, Alex started CTOAM to be able to help cancer patients, NOW, to access the best cancer care medical science can provide no matter where they live.
Because, through his personal experiences, Alex knows that accessing the best genetic testing and getting the right targeted therapy or newest surgical options is what saves lives. It can often make the difference between life and death.
When it comes to cancer, knowledge is power!
And Alex is determined to give as many people as possible the ability to choose ‘life’.
Leave any questions or comments below the video or just reply to this email. You can also, as always, keep learning about cancer care through our numerous free resources available on our website.
As we like to say, knowledge is power!
Get a direct consult with Alex about your specific cancer case
Register here for your consult with Alex.
We’ve mentioned this before, but in case it’s helpful: In addition to partnering with many oncologists and major hospitals & cancer centres in every province across Canada, Alex has consulted on patient treatment plans for cancer treatment centres worldwide, including the Mayo Clinic, MD Anderson, and Johns Hopkins.
He is, really and truly, one of the best in the world at helping patients get the most effective treatments available today! If you are Alex’s patient, he will never stop exploring options for you; he will never stop looking for ways to make sure you get the best care and have the longest, most fulfilling life possible. That’s our promise to you.on July 15, 2020